Philippine Fashion Modelo Academy

 I was  given the  privilege  to meet  a  good   friend  of mine from Rosario Batangas.  A person with down to earth  character,  a look alike or I would say  separated at birth of  our  very  own local actress  Maja Salvador, a  success like brewing  a  cup of coffee  in   the morning, give it  a way to  Audrey Diaz. Herself  was a model and  started a career in modeling from two tv stations, ABC 5 and ABS-CBN and  established  her   own  modeling academy- Philippine Fashion Modelo Academy (PFMA)  seven months ago. Instead of  continuing her  career for  her own advantage she decided  to help  her own fellow  citizens back in the  province of  Batangas who would like to have  a career  in   the world of Fashion Industry. Just like a school, a  basic  were taught from day one   until they   reach the  final days of  selection. Here  aspiring models  can do  and have  the options  to     be   officially part of the so called  World of  Fashion.

Ages   6 to 24 years old were  the  main participants from different parts of  Batangas as  far as    Balete. Here  participants do the  catwalk  and practice good postures that  will simply   bring out the best in them  before  showcasing their  talents  before ramping  at the stage . Thru the help   of the  trainer, basic  postures,  projection and facial expression were  given the  emphasis   to bring out the  best  in every twist and movement of the body  while  walking   in the  stage.

Contrary to the popular belief, if you    want to  a be model  looks is the  primary  factor to consider and  yes  it  seems true however in    modelling career looks is not the only  aspect to consider and cannot exist alone. One  may have the looks  and the height but  if he or she  do not have the  ability to  project, the confidence and  the aura  to capture  the audience then  everything    will be  put into a wastebasket. Over the   last  20 years the world  of Fashionista  were  evolving into something   different versus the  old ways of modelling. Fashionista's were taught and exposed to a  different  culture that bring out the best   of  what they have,  the culture, couture and  the  ability to  submerge and adapt  the way society  accepted  the  trends and fashion on  how people  would accept and love  the vivid pictures of self portrayal. 

Picture  taken during the  rehearsal, trainer Kim Lim, a model  by herself  taught   young  aspirant  on how to do good  posture. Queenee Pearl Mercado

Sir Norman Morales a professional photographer preparing  the lesson and slides to  cover on the lecture.

Lectures  provided   to  the aspiring participants   to help them  better understand  the  basic  concepts  of  modelling, photography and   fashion industry. During lecture, basic  of the basic   were taught, pictured and inculcated  in every mind of  young aspirants not only for  the theory itself but  for the  deeper concepts that   help them  gain their confidence    regardless  if  they are front of the camera or simply  walking down  the  street. One of the  well respected   lecturer  I met is  Architect  Norman Morales who is a professional photographer by himself and   currently the President of  Batangas  Photographer Association,  he pointed out  during lecture  the important   aspects of  modelling   doesn't  only  focuses on the looks  alone  but it is  always the  combination of confidence, humility  and being smart  all the time.  As  seasoned  photographer, he emphasized the things to bear  in mind what should  models do   during shoot events-to be  a  good follower   all  the time, how individual handle themselves in front of the people during the  show  and  to be  more   aware of the  small things  that often neglected such as focus and balance on or before the  show. By doing  so,  it helps the   models  overcome the  fear  thus maintaining high  level   of confidence   all throughout the   event.

Sir Norman Morales  gave insight  what it  does  to  take  to be the next model and how to overcome fear and  develop high level of  confidence all throughout the   event

Pictures were taken during the  photoshoot  event that took place  at Villa Crisanta Resort  in Rosario Batangas. Here members  of PFMA  posed and gave their  best   of  what they have. camera  projection.

Loving parents of  PFMA   members for their unwavering support  to  their  children posed  for a  snap shot. Happy of  what   their children   do to  make   summer  a worthwhile. 

The Philippine Fashion  Modelo  Academy(PFMA)  was  first conceived last October 20, 2012  by  its President Audrey Aurra Diaz  after organizing  a fashion show in Manila. She intended  to give   local freelance modeling  platform to showcase  models from Batangas especially those local amateur models and designers  without enough resources. The  PFMA  has been continuously  conducting workshops  and personal development trainings for those aspiring ramp and print models. PFMA   provide  tips and techniques for developing the skills and knowledge necessary to gain self-confidence and professionalism needed in the  fashion industry.

The  facilitator   may  ask participants to recall a particular workshop session  for systems evaluation and   identify the best aspects  of the course that led to talent   retention  to properly improve  their performance  on the personality  and skills satisfaction. Additionally, activities prepare instructors to   build  relationship with the  participants. At the  end of the training  program, they   would be required to do a live  fashion show as part  of the  culminating event of their    workshop. The Philippine Fashion  Modelo  Academy(PFMA)  is not an agency  but only a  modeling  training group  composed of models, talents, designers and make up artists that conduct skills  training programs honed  through series  of  photoshoots and ramp modeling. The  live fashion   at the end of each program  will showcase the  talent's potentials  which will  eventually  open their doors  to better  opportunities.

PFMA List Events

*  28 November 2012 was the first Fashion show Event themed MetroLipa Fashion Show 2012 in Aristeo Restaurant Place, Antipolo, Lipa City Batangas

* 09 December 2012  2nd Fashion Show as the themed Mega Fashion Show 2013 Anfa Royale Hotel Barangay San  Carlos  Lipa  City Batangas.

*03 February 2013   3rd Fashion Show  Themed  Black and  White Glamoured field Fashion Show 2013 in Event Centre. Marawoy, Lipa City Batangas

* 17 March  2013, 4th  Fashion themed  Spring  Summer Fashion 2013 in Event Center Hotel, Barangay Sico Lipa  City.

Credits

 Architect  Norman Morales was one of the  well respected   photographer in the  city of Batangas.  He is currently  the Vice  President of Philippine Fashion Modelo Academy and  at the same time he held the   position as   President -Batangas   province camera  club and wedding photography congress camera club in  CALABARZON area. 

All  Rights Reserved 2013